Built for Your WHYThis course was designed for you
For you, this course is about using AI to create clarity — for yourself, for businesses, and for the people around you who are overwhelmed by the noise.
Your Signature Project
Your signature project: Create a 'plain English' AI guide for a local business that explains exactly what AI can do for them and how to get started.
Your AI persona is the translator — the person who takes the overwhelming complexity of AI and makes it instantly understandable. Define your alter ego as someone who uses AI to create clarity everywhere they go. Your WHY is Clarify, so your persona should be the person in the room who makes everyone else say 'oh, now I get it.'
You'll get proximity to AI by becoming the person who explains it clearly to others. Teaching is the fastest way to learn — and your ability to clarify will make you the most valuable person in any learning group. Get close to the people who are most confused by AI — they need you most.
Practice for you means taking every concept you learn and immediately trying to explain it in plain language. Write a one-paragraph explanation. Make a simple diagram. Ask AI to help you simplify your explanation further. Find the clearest, most accessible version of every idea. Clarity is a skill built through constant translation.
Your best projects will be the ones that make AI accessible. Build explainer content, clear guides, and simple frameworks that help non-technical people understand and use AI. The Clarify project doesn't need to be technically impressive — it needs to be so clear that anyone can follow it.
Your proof will be the people you've helped understand AI. When a business owner says 'I finally get it because of you,' that's the most powerful proof there is. Clarity creates trust, and trust creates clients. One person who finally understands AI because of you is worth a hundred LinkedIn certificates.